YIELDMAX® Simulation Game


Can optimal revenue and profit be achieved if we take business in the order it presents itself?

“YIELDMAX® is a perfect simulation game for students majoring in Hotel Management.

It helps the students to understand better the implementation of revenue management strategies in a hotel. YIELDMAX® allows students to easily analyze and compare results (e.g., revenue and RevPAR) between one tactic and another.

This marvelous simulation game also enhances student experiences as students have the opportunities to operate their own hotels. Overall, it was an enjoyable, educative, and practical simulation game.”

Stevanie Dharmawan, Bachelor of International Hospitality Management, School of Hospitality, Events and Tourism, Taylor’s University, Malaysia

“I found the YIELDMAX ® game to be very interesting. For our entry level class, it gives students an idea of opportunity cost/trade- off of each accept/decline decision. It can also serve a foundation for higher level classes with more factors to consider, such as channel, type of customer, property type, etc.”

Assistant Professor Hospitality and Food Management Department of Family and Consumer Sciences
Ball State University

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